Verifi specializes in dispute management, aiding sellers in revenue retention and cost reduction from banks.
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Chargebacks are a growing concern for online businesses today. A market research report published on Paypers reported that merchants lose 1% of their revenue in chargebacks every year, and this number is increasing, regardless of whether you’re in e-commerce, subscriptions, gaming, or digital services. Beyond lost revenue, chargebacks can lead to increased operational costs and long-term damage to your reputation.
To stay ahead in the markets, you need more than manual processes and responses. A good chargeback management solution can help you prevent chargebacks, provide instant alerts, manage chargeback disputes, and provide complete evidence to fight disputes and recover lost revenue.
In this guide, we’ll explore everything you need to know before choosing the best chargeback solution for your business. We’ve covered everything from what chargebacks are, their impact, proven strategies for preventing chargebacks, and why the Celeris chargeback solution can be a perfect fit for your business needs.
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Understanding Chargebacks
Before diving into the main topics, let’s first understand what chargebacks are, the chargeback process, and the main reasons customers initiate them.
What Is a Chargeback?
A chargeback occurs when a customer disputes a transaction and their bank reverses the transaction. Chargebacks are designed to protect buyers from fraud. But nowadays it often hurts honest merchants due to reasons such as:
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Unrecognised or forgotten transactions
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Product not received or not as described
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Duplicate billing or unclear return policies
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Fraudulent activity on the customer’s card
Example: A customer subscribed to your subscription services but forgot they had a monthly service the next month and disputed the charge, even though they had opted in.
What Is the Chargeback Process?
The standard chargeback process involves the following stages:
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Initiation by the cardholder through their issuing bank.
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Notification sent to the payment processor.
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Representment where the merchant needs to provide evidence to dispute the claim.
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Resolution where the issuer accepts or denies the merchant’s evidence and rules either for or against the chargeback.
Understanding this process is key to fighting chargebacks effectively.
What Are the Common Reasons for Chargebacks?
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Fraudulent Transactions (e.g., stolen card misuse).
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Friendly Fraud (false claims about non-delivery).
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Merchant Errors (e.g., duplicate charges, unclear policies).
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Product Not as Described (dissatisfaction with quality).
Step-by-Step Guide for Effective Chargeback Prevention and Detection Strategies
Why Your Business Needs Payment Orchestration
Choose Smart Chargeback Management Solution
You can’t prevent what you can’t see coming. That’s why the first step is choosing a chargeback platform offering detection and prevention features. Celeris integrates with Ethoca and other chargeback alert tools to provide real-time dispute notifications. These early alerts give businesses a critical window to refund, resolve, and respond quickly, allowing them to act before disputes escalate into full chargebacks.
Use Clear Return and Refund Policies
One of the most common causes of chargebacks is confusing or missing return and refund policies on your website or store. If a customer isn’t sure how to return, refund, or cancel the subscription, they’ll often go straight to the bank for refunds and raise disputes.
Here is what businesses can do:
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Display policies at product or checkout pages.
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Keep the language simple and easy.
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Include return or refund info in confirmation emails.
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Respond to refund enquiries promptly.
For example, Amazon displays its refund policies on every product page to reduce confusion after a purchase.
Use Fraud Prevention and Customer Authentication Tools
Many chargebacks happen because of fraud, especially when the card isn’t physically used—like in online shopping. Signs like strange email addresses, odd names, or several failed payment attempts can be warning signs. That’s why it’s important to use tools that help spot fraud and confirm the buyer’s identity before completing the payment.
What we recommend:
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Use 3D Secure authentication (Visa Secure, Mastercard Identity Check).
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OTP or biometric login for apps or logged-in purchases.
These steps not only help reduce chargebacks but also boost your legitimacy in the eyes of payment processors as well as customers.
Maintain Strong Transaction Records
Having all the necessary proof can be the difference between winning and losing disputes. Our advanced solution stores all the information in the dashboard including, transaction history, proof of 3DS etc.
Track Your Chargeback Ratio
Your chargeback ratio matters more than you think. All payment processors monitor it closely, and crossing the threshold (usually 0.9% of transactions or more) can result in a penalty or even account termination.
What to track:
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Monthly chargeback rate (% of total transactions)
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Trends by product, region, or payment method.
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Repeat customer disputes.
Celeris provides a live dashboard for all of this, so our users can stay compliant and spot trends before they become problems.
What Are the Benefits of Using a Chargeback Management Tool?
Handling chargebacks on your own can be time-consuming and effort-intensive, and mistakes can be costly. That’s why you need chargeback management tools to make the process easier and more effective.
Here’s how chargeback management tools can help:
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Fraud Detection and Prevention: A right chargeback solution like ours we provide strong fraud detection and prevention tools in build, like 3DS authentication for detecting fraud transactions and prevention features like blocking the card for future fraud prevention.
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Save time with automation: Instead of manually gathering documents and responding to every dispute, the chargeback tool will do it for you, faster and with fewer errors.
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Understand what’s going on: You’ll get complete analytics reports that show why chargebacks are happening so that you can analyse and make data-driven decisions to prevent chargebacks in future.
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Get early warnings: Our chargeback solution is integrated with Ethoca and Verifi, which provides early alerts when there’s a potential problem, giving your team a window to refund, resolve, or respond to disputes before they become chargebacks.
Celeris’ advanced chargeback solution provides all of this together in one platform, helping online businesses reduce chargebacks, protect their revenue, and focus on growth instead of fighting disputes.
What to look for in a Chargeback solution?
- Must-Have Feature
- Real-time Fraud Detection
- Automation Capabilities
- Dispute Management Tools
- Analytics & Reporting
- Seamless Integration
- Why It Matters
- Stops issues before they escalate
- Saves time and eliminates manual errors
- Helps win legitimate claims
- Uncovers trends to improve operations
- Works with your existing payment systems
Final Words on Chargeback Management Solution
Chargebacks are not only a revenue loss it’s a threat to your business’s reputation and sustainability. But with an active approach and the right chargeback management tool, you can reduce disputes, win more claims, and protect your bottom line.
Celeris equips businesses with innovative fraud prevention, fast resolution, and the insights you need to stay in control.
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Best use of data analytics, MPE 2025
Best Payments Orchestration Solution, MPE 2024
